Sustainable Production Made Simple

AdGreen empowers the advertising industry to reduce its negative environmental impact by providing the means to measure, understand and reduce carbon emissions.

Get a clear picture of your company's carbon footprint with our AI-powered calculator*, created bespoke for advertising.


*Due in September. Read about how it works, data security and AI model training, and it's environmental impact
here.

Supported by the advertising industry's leading organisations

Sustainable Production for the Advertising Industry

Measure and Reduce Emissions with Our Carbon Calculator

AdGreen's free Carbon Calculator allows production teams, consultants, creatives and marketing departments to understand the carbon footprint of advertising motion, stills and audio projects, and identify opportunities for reduction.

Create an Early Insight using educated guesses to get a preview of potential emissions; and a Final Footprint whilst wrapping, using your production documents.

What else is available?

It's not just the carbon calculator - get educated, and understand the bigger picture with our training and resources

Training

Learn how to make your advertising more sustainable - and then share your new credentials with badges for your email signature.

Resources

Everything from analytics and reports to case studies and guides, helping you to reduce the carbon footprint of your productions.

Our latest
Annual Review

Explore the industry's progress across carbon emissions measurement and reduction, in our latest Annual Review.

The report compares year on year data, such as the average carbon footprint and highest activity area, showcases learnings from AdGreen leadership and industry figures, and presents the business case for embracing carbon measurement.

Our case studies

Understand how those using AdGreen's carbon calculator are measuring their production activities and reducing their emissions, and what suppliers are doing to support the advertising production sector