News

A selection of AdGreen and industry-wide news relating to ad production, climate change and more.  

Keep up to date with the latest events, webinars, reports, support videos and other updates from the AdGreen team on this page. 

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From the Industry Trade Bodies

We are delighted to have representatives from the major advertising trade bodies on our board. ISBA, the IPA, the APA, and the AOP all share their thoughts on the industry's move to low carbon production.
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2023 Production Company Superusers

Production and service companies are a crucial part of the move to sustainable advertising, and are responsible for the majority of data gathering and inputting.
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2023 Creative Agency Superusers

We’ve seen creative agencies make significant progress in 2023, increasing their use of the carbon calculator and measuring projects across the year to gain a better understanding of their impact.
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From Our Global Director

It is heartening to see that the move to sustainable content creation is gaining momentum and solidifying its place within the core strategy of organisations.
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From the Chief Executive

The advertising industry, like many others, is facing a stark reality: our traditional production practices leave a significant environmental footprint. From the carbon emissions of travel and equipment use to the waste generated on set, creating arresting visuals can be extremely carbon intensive.
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Join our next Q&A Webinar on Thursday 19th September

Questions about the old or new carbon calculators? Sign up!
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How to download your data from the old carbon calculator

Not sure how to export an excel file of your projects? Read on...
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Moving unfinished projects into the new calculator

If you have unfinished projects in the old tool you won't finish by the 16th September, read on to understand how to enter these projects into the new tool instead...
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Using the old carbon calculator? Upcoming key dates

If you are using the old carbon calculator, you now have one month remaining to submit your projects for review. Here are the dates you'll need to keep in mind, if you are still editing projects in the old carbon calculator.
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New Carbon Calculator Q&A

Missed the Q&A on Tuesday 13th August? Watch it here!
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