Tim Cumming talks to a range of industry creatives, including AdGreen’s Project Director Jo Coombes, about sustainability, inclusion, the new rules of consumption, and how the winds of change have moved the bottom line from being about finance to focussing on ethics. You can read the full article here on the Shots website. In […]
uncommon
CAMPAIGN | SHOULD MARKETING SPEND BE CARBON NEUTRAL?
An interesting article on the back of Ovo’s announcement a couple of days previously, thank you to Ruth Wright (Editor-in-chief, Abbott Mead Vickers BBDO; Extinction Rebellion) for mentioning us! “We are way past the point of being able to use carbon offsetting as a “get out of jail free” card. We are in the midst […]
