A break from our usual case study format today, as Georgie Hean from Sweetshop’s Melbourne office talks us through their green policy and how it’s translated on set… “At Sweetshop, we’ve always been really conscious about reducing our waste. As part of our ‘We Care’ approach, we set our Green Policy in motion earlier […]
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CASE STUDY: THE CHEMICAL BROTHERS TOUR VISUALS
Welcome to another green production case study! This time around production manager Caroline Milsom talks about her recent shoot, creating visuals for The Chemical Brothers’ latest tour… “If i’m honest, it hasn’t previously been a conscious intention to consider the environment when I started a new job. I’d definitely put my awakening down to […]
CASE STUDY: TANTRUM / LEO BURNETT / KELLOGG’S RICE KRISPIES
In March, I worked on some online spots for Kellogg’s Rice Krispies Squares at Tantrum, directed by Stephen Pipe. Having recently made the commitment to doing my shoots the AdGreen way, I introduced Clare Smith and Laura Jenkins, the Producer and PM at Tantrum, to the easy ways we could be more green. They were really keen to get […]
CASE STUDY: ACNE PRODUCTION / FCB INFERNO / TUC CRISPS
In January, I worked on a TUC commercial for Acne Production. As well as one day at Park Royal Studio, we filmed at the same house location for two of the days, so there were plenty of opportunities to employ the Five Easy Things! On our studio day, it was good to get the measure […]
CASE STUDY: INDEPENDENT FILMS / LEO BURNETT / ARIEL
Back in November I worked on an Ariel’s new ‘Clean Like New’ spot at Independent Films, shooting 1 day at Dukes Island Studios and then 2 days on location. First things first, I taught my producer, Adam Saward, how to sign the PIBS electronically – life changing stuff! All you need to do is convert the document to […]
CASE STUDY: GREAT GUNS / GREY / HERBAL ESSENCES
So you might’ve read a few of these now, and there are some recurring themes you may have noticed. As with my other location jobs last year, we did the usuals working through the checklist – y’know: recycling, Ram Board to protect the floor, water coolers, barely printing anything; but we also did a few other bits […]
CASE STUDY: PASSION PICTURES / VCCP / COMPARE THE MARKET
Ah Christmas. Already seems like a distant memory! Even longer ago was the shoot I did for Compare the Market’s Christmas campaign, ‘Oleg’s Magical Dream’. Back in September I worked at Passion Pictures, and I was happy to see that green production began early: they created a Squarespace website which was shared with the agency and contained everything you would […]
CASE STUDY: RATTLING STICK / BBH / TESCO CHRISTMAS
So fresh off my Tesco experience, there was a nice familiarity to being back at Rattling Stick a few weeks later to work on the Christmas campaign (in 30 degree heat). This was a 6 day shoot on location so it was never going to be a walk in the park, but I did have a good […]
CASE STUDY: RATTLING STICK / BBH / TESCO SUMMER
Daisy Roberts here! Back at the beginning of the summer I got to road test a few AdGreen ideas on a Tesco shoot for Rattling Stick. Four days on location was a challenge, but we managed to do some great things, including donating our ‘Monkeys’ sign that construction had built, to our location, Dudley Zoo, along with some […]
CASE STUDY: DARK ENERGY / R/GA / UNILEVER ST. IVES
Whilst at Dark Energy to production manage a shoot for cool New York based photographer/director Brayden Olson, I experienced an AdGreen first. The client, Unilever, requested that we try to reduce food waste where possible. This was a beauty job for skin care brand St. Ives, with lots of lovely fresh fruit and veg so they wanted to make […]
