Sue McHugh, Virtual Production manager at RecodeXR in Manchester talks about how the commercial content production landscape is changing to a more sustainable model. If you are looking for the actions where you can make an impact, take at look at the AdGreen resources, and find out more about the carbon calculator. We launched Recode […]
carbon neutral
ADGREEN SUPPORTERS WIN BIG AT THE BRITISH ARROWS
We are thrilled that a number of AdGreen supporters took home awards from the British Arrows last Thursday! These companies continue to showcase their creativity and ingenuity, and we are delighted that they are proud to demonstrate their commitment to environmental sustainability alongside this. You can view their adverts on the British Arrows website (and […]
CASE STUDY: MAMAPOOL CREATE CARBON NEUTRAL PRODUCTION FOR HITACHI WITH RATTLING STICK
When Hitachi’s ad agency, Mamapool, pitched the idea of producing their latest ad in a way that emitted no carbon dioxide, neither Hitachi nor the agency knew if it would be possible. Hitachi liked the idea. “We thought that as long as we were honest about how the ad was made, it would be […]
ONLINE LEARNING VIDEO: BE YOUR COMPANY’S GREEN AMBASSADOR
Last month we published details of Jo’s online zoom sessions for both the APA’s ‘Some Sort of Web Series’ and Caviar Connects, and the APA session is now online for your lockdown learning pleasure! The hour long class will give you the knowledge to become your company’s Green Ambassador, including the following content: Using the […]
CASE STUDY: BISCUIT FILMWORKS / ADAM & EVE DDB / VEG POWER
It’s been a while since we’ve had a case study, but the Biscuit Filmworks team have put together some great notes from a recent shoot for Veg Power, reflecting many of the Five Easy Things we all know and love. Take it away James Murray… Please note this shoot took place prior to the lockdown. […]
ONLINE LEARNING: BE YOUR COMPANY’S GREEN AMBASSADOR
Join founder of AdGreen and APA Masterclass tutor Jo Coombes for an online zoom session on Thursday 23rd April at 10.30am BST as part of the APA’s ‘Some Sort of Web Series’. The hour long class will give you the knowledge to become your company’s Green Ambassador! The session will cover a number of […]
EVENT WRITE UP: 6TH GREEN PRODUCTION GET TOGETHER
The nights had drawn in but it wasn’t quite Christmas, this could only mean one thing: it was time for another Green Production Get Together! Again partnering up with albert, we were very excited to have Green Voltage in the house. Those who come to the November 2018 Get Together should remember us connecting up […]
EVENT GALLERY: 6TH GREEN PRODUCTION GET TOGETHER
We had another brilliant night at The Mill again this week, which was absolutely maxed out with those looking to reduce the carbon impact of their next production. As ever, we’ll be posting a full write-up in the coming days – in the meantime here are some lovely photos of the attendees and our brilliant […]
EVENT WRITE UP: 5TH GREEN PRODUCTION GET TOGETHER
Last week for the fifth time, industry folks gathered for another Green Production Get Together at The Mill. Only this time there was a twist – I co-hosted with the brilliant team at albert, the sustainability initiative working with the TV and Film industry. We already share a common goal, zero waste and zero carbon […]
EVENT GALLERY: 5TH GREEN PRODUCTION GET TOGETHER
Last week saw our first GPGT co-hosted albert! Jo was joined by Aaron Matthews and Genevieve Margrett – and what a roaring success! The Mill was packed to the rafters and the speakers gave passionate and fun presentations about their carbon reduction and offsetting successes. We’ll be posting a full write-up in the coming days […]
