This year there will sadly be no physical Focus in London, however the team behind the event have moved it online, creating 3 days of engaging content and networking, and presenting their Makers and Shakers awards. As part of this year’s event, Jo will join a panel discussing how to reconcile on set safety in […]
albert
ALBERT LAUNCHES CREATIVE OFFSETS SCHEME
albert, the BAFTA-led project and industry authority on environmental sustainability for film and TV has launched their Creative Offsets scheme, designed to enable TV and Film productions to offset their unavoidable emissions. The launch of the scheme is a further positive step for the project which supports the screen industry in making positive contributions […]
ALL OF OUR LAUNCH PRESS
We had an amazing launch last week, with multiple industry press articles. Here’s a round-up of the announcements: LBB Online: UK Advertising’s Climate Action Working Group Launches AdGreen LBB Online: Every Single Person Involved in Making Advertising Has a Role to Play in Green Production – interview with Jo Coombes Campaign: Daily Blog Wednesday 9th […]
NEW HOME, NEW SUPPORTERS, NEW PARTNERSHIP – AND A NEW LOOK!
Followers of AdGreen will know that we’ve been helping advertising production teams to reduce the impact of their shoots for some time. As of today, we enter an exciting new chapter. AdGreen is now part of the Advertising Association (AA), who exist to promote the role and rights of responsible advertising and its value to […]
THE LOCATION GUIDE | FOCUS GREEN ZONE OFFERS SUSTAINABLE PRODUCTION SOLUTIONS FROM PRE-TO-POST
Once again, Shona Smith has written up a preview of the Green Zone at this year’s FOCUS. Read the whole thing online here, and register to join us on 3rd and 4th December on this link. The FOCUS Green Zone returns for a third year, providing even more environmentally friendly production solutions. Presented in […]
CREATIVE BRIEF | BITE INTERVIEW: RACHEL SMY
Rachel Smy, Group Environmental Manager at Ogilvy UK – and big time AdGreen advocate – has been interviewed by Creative Brief about the effect of the agency’s business on the environment. Read the full longer article online – here’s an excerpt: “…Smy has more specific advice when it comes to specifically what agencies can […]
EVENT FLYER: FOCUS LONDON 2019
This year’s Green Zone is themed ‘The Future of Production’ which for us means zero waste and net zero carbon. Want to slash your carbon emissions, commit no waste to landfill and inspire your viewer to a more sustainable future? You might even save on your budget too. Join us and find out how. We […]
EVENT FLYER: 6TH GREEN PRODUCTION GET TOGETHER
In a few weeks we’ll be hosting another Green Production Get Together! As usual we’ll have a couple of speakers to inspire us, drinks and nibbles, and plenty of like minded folks to mingle with – and again we’re partnering up with BAFTA’s albert. RSVP here and in the meantime, check out How to Add […]
CAMPAIGN | STRIKING ISN’T ENOUGH TO FIGHT THE CLIMATE EMERGENCY
AdGreen advocate Rachel Smy, Group Environmental Manager at Ogilvy had Campaign publish her thoughts on the latest round of events and action in adland – and asks what happens after the strikes… “What if I told you a huge opportunity for real (and fast) progress was in front of our noses? And has been […]
LS PRODUCTIONS | SUSTAINABLE PRODUCTION: HOW TO SET ECO-FRIENDLY SHOOTS IN MOTION
AdGreen’s Jo (who is also Head of Production at LS Productions), talks about how the initiative began, how it fits into the work at LS, and what the future holds… Production can be a wasteful industry with a big carbon footprint – think entire set builds sent to landfill after a week, energy-hungry equipment, […]
