This is not a financial question, it’s a carbon question. Last week our Project Director, Jo Fenn, set off for Cannes Lions. Starting in Edinburgh, she took the train to London, the Eurostar to Paris, and after an overnight stop, made the final journey to the south of France. All in all, the trip took […]
VIDEO: CATCH UP WITH A CALCULATOR WEBINAR
Thanks to everyone who has joined our carbon calculator webinars! You can re-watch below if you’ve not been able to attend yet, and you can sign up for the next one via Eventbrite. We also have a number of How To videos, specific calculator FAQ’s, plus a glossary to help you get to grips […]
SILVER CIRCLE’S WYE VALLEY GIN USES VIRTUAL PRODUCTION TO CREATE A CARBON FRIENDLY ADVERTISING CAMPAIGN
Sue McHugh, Virtual Production manager at RecodeXR in Manchester talks about how the commercial content production landscape is changing to a more sustainable model. If you are looking for the actions where you can make an impact, take at look at the AdGreen resources, and find out more about the carbon calculator. We launched Recode […]
ADGREEN SUPPORTERS WIN BIG AT THE BRITISH ARROWS
We are thrilled that a number of AdGreen supporters took home awards from the British Arrows last Thursday! These companies continue to showcase their creativity and ingenuity, and we are delighted that they are proud to demonstrate their commitment to environmental sustainability alongside this. You can view their adverts on the British Arrows website (and […]
MISSED OUR FEB BREAKFAST BRIEFING? WATCH THE VIDEO HERE
Missed out on our breakfast briefing, don’t fear you can catch up on it here. Didn’t hear about the event? Sign up to our newsletter and never miss an invite again! It was a jam packed hour, looking ahead to what’s coming up in 2022! Watch to get the latest carbon calculator stats, an update on […]
CASE STUDY: MAMAPOOL CREATE CARBON NEUTRAL PRODUCTION FOR HITACHI WITH RATTLING STICK
When Hitachi’s ad agency, Mamapool, pitched the idea of producing their latest ad in a way that emitted no carbon dioxide, neither Hitachi nor the agency knew if it would be possible. Hitachi liked the idea. “We thought that as long as we were honest about how the ad was made, it would be […]
GET YOUR TICKET FOR THE NEXT BREAKFAST BRIEFING
Join us online for a jam packed hour at 9.30am on Wednesday 23rd February, where we’ll look ahead to what’s coming up in 2022! We’ll also give you all of the latest carbon calculator stats, and walk you through opportunities for reduction as highlighted by the data. AdGreen’s events are free thanks to the generosity of our […]
MISSED OUR SESSION AT THE AD NET ZERO GLOBAL SUMMIT? WATCH AGAIN HERE
Last week’s Ad Net Zero Global Summit was a fantastic event, with a myriad of insightful panel discussions and workshops, and inspirational speakers talking everything from greenwashing to operations emissions. Our very own Jo and Sophie also took to the (virtual) stage, using a double session to run the audience through how using the data […]
GET UP TO SPEED ON CARBON BASICS WITH PLANETMARK
Planetmark’s Steve Malkin walked the Ad Net Zero global summit audience through the basics of carbon last week, and it was too good not to share… Unclear on how to tell your scope 1 from your scope 3? Net zero from carbon neutral? Not sure what offsetting is all about? Here is the video […]
WE ARE HIRING: ADGREEN DIGITAL COMMS & EVENTS MANAGER
We are seeking a pro-active and highly organised Digital Comms & Events Manager to help communicate AdGreen’s strategy and work strands to their varied audiences via digital channels and events. The successful candidate will populate and run the annual marketing calendar for AdGreen, and coordinate with the Advertising Associations Comms and Ad Net Zero teams. […]
