Planetmark’s Steve Malkin walked the Ad Net Zero global summit audience through the basics of carbon last week, and it was too good not to share… Unclear on how to tell your scope 1 from your scope 3? Net zero from carbon neutral? Not sure what offsetting is all about? Here is the video […]
VIDEO: LEARN ALL ABOUT OUR LEVY IN THIS BEAUTIFUL ANIMATION
Let’s face it – ‘Levy chat’ probably doesn’t top your list of dinner party conversation topics, but this new animation, courtesy of our talented friends at Cain&AbelDDB makes learning all about the AdGreen Levy, an utter delight. It’s both beautiful and informative and will tell you everything you need to know about how our levy […]
THE CARBON CALCULATOR IS ON COURSE FOR A SEPTEMBER ARRIVAL!
It’s getting rather busy over here at AdGreen… Work on the AdGreen carbon calculator continues apace and we’re really looking forward to sharing it with the advertising production community this coming September. We know how eager everyone is to begin measuring their impact and it’s fantastic to see how many of you have […]
ALBERT LAUNCHES REVAMPED CARBON CALCULATOR
Today marks an important step in the journey of the AdGreen Carbon Calculator – albert’s updated carbon calculator and certification toolkit has been launched! Following the launch of Creative Offsets, these two products form the cornerstone of albert’s offering to the TV and Film industry, helping production teams to measure their carbon impact as well […]
ALBERT LAUNCHES CREATIVE OFFSETS SCHEME
albert, the BAFTA-led project and industry authority on environmental sustainability for film and TV has launched their Creative Offsets scheme, designed to enable TV and Film productions to offset their unavoidable emissions. The launch of the scheme is a further positive step for the project which supports the screen industry in making positive contributions […]
UK ADVERTISING LAUNCHES AD NET ZERO
The AdGreen team are excited to share the news that the Advertising Association, in partnership with the IPA and ISBA, has launched Ad Net Zero, an industry-wide initiative to help UK advertising respond to the climate crisis. Ad Net Zero’s mission is for immediate, collective industry action to help achieve real net zero carbon emissions […]
ONLINE LEARNING VIDEO: BE YOUR COMPANY’S GREEN AMBASSADOR
Last month we published details of Jo’s online zoom sessions for both the APA’s ‘Some Sort of Web Series’ and Caviar Connects, and the APA session is now online for your lockdown learning pleasure! The hour long class will give you the knowledge to become your company’s Green Ambassador, including the following content: Using the […]
NEW YEAR, NEW (RE)SOLUTIONS!
Five easy things were so 2017! Whether you’re agency, production company or supplier, commit to going BIGGER and BOLDER in 2018 with these suggestions for a cleaner and greener office, and productions with a smaller environmental impact: The renewables industry is booming and 2018 is the year to jump on the bandwagon. Our friends at […]
CAN A 1ST AD WORK PAPER FREE? YOU BETCHA!
Hi Readers, my name’s Patrick James Stephens, and I’m a 1st Assistant Director working paperlessly across film and TV projects. Jo approached me in the summer after hearing about some of my paperless exploits on Twitter, and asked me to share how I’ve moved to electronic working in what is one of the most paper-based […]
APA ADD OUR CHECKLIST TO THEIR VITAL DOCUMENTS
The APA has added our sustainable production checklist and the ‘How To Add Green‘ information to their vital documents Dropbox! Designed for new and existing APA members, the Dropbox contains all sorts of useful information including current rates and rules, the PIBs document and child licencing regulations. Adding the AdGreen documents shows their ongoing […]