Offsetting

While every effort should be made to reduce a footprint as much as possible, there are likely to be unavoidable emissions in almost every advertising production footprint, and to be carbon neutral you will need to offset them.

Within the AdGreen carbon calculator, when creating a project, you can predict carbon emissions, enabling you to allocate money in your budget to offset the unavoidable emissions at the end of your production. Once your project has been reviewed by the AdGreen team and completed, you’ll be able to click through to our offsetting partner, Ecologi, direct from your final footprint. Any money you pay to offset goes directly to Ecologi.