Carbon Calculator Walkthrough

The AdGreen Carbon Calculator allows you to work out the carbon footprint of motion, stills and audio projects within advertising campaigns so that you can assess the environmental impact of your production activities.

The calculator is free to use for the advertising production community, and enables advertising agency and production teams to collaboratively log their production activities and see where practical changes can be made in order to reduce a project’s carbon footprint. It also allows the related parent companies, production consultancies, brands and brand parents to explore and analyse footprints for all projects within their campaign.